Overhead Door Company of Atlanta
“Since Kudzu is owned by Cox, I knew there would be a good level of support and advertising behind it.”
Overhead Door Company of Atlanta provides a wide range of garage, entry, storm and patio doors and openers to residential customers throughout the Atlanta area. It has been a charter advertiser on Kudzu since Kudzu opened its door for business over five years ago. John Nale, general manager of Overhead Door Company of Atlanta, said that the decision to advertise on Kudzu was easy.
“I am a big fan of third-party review sites, and Kudu has a much more local feel than others,” he explained. “Plus, since Kudzu is owned by Cox, I knew there would be a good level of support and advertising behind it.”
Nale finds Kudzu to be a cost-effective way to reach his target audience, and is rewarded with between 60-70 referrals each month from Kudzu.
“I especially like that Kudzu provides me with a phone number unique to our Kudzu profile so I can track calls that come to us from our Kudzu advertising and can even listen to them to see what the prospects are asking,” he said. “I have found that Kudzu users have done their research and are more educated about our products and services than other callers we get. That makes our job easier since they are already close to choosing us as their service provider. What’s more, we now know that the majority of our referrals come to us because of our deals, so we make sure to keep them updated.”
Nale has had the opportunity to interact with Kudzu for these past five years, and he is impressed with the proactive suggestions and ideas he continually receives.
“Not only is my account manager terrific, but the online resources that Kudzu offers through its Business Success Center are extraordinarily helpful to businesses.”
Nale strongly suggests businesses in cities where Kudzu is now expanding do what he did and sign up right away.
“You want to get the competitive advantage and take the early lead with your number of reviews,” he suggested.