Imperial Home Improvement and Sunscreens provides replacement windows and doors, and sunscreens such as awnings, lattice and patio covers designed to work together to make homes more comfortable. John Uptegrove, owner of Imperial Home Improvement and Sunscreens, believes his Kudzu advertising works together with his website and other marketing campaigns to make his business more successful.
“When prospects visit our website or see our marketing materials, they also see a link to our Kudzu profile, where they can read our reviews,” Uptegrove explained. “These reviews have taken on a life of their own, selling our business while we are busy working. It certainly doesn’t hurt when you go to a home and are greeted with, ‘I’ve read really nice things about you.’ That makes it much easier to sell our services.”
Since Imperial Home Improvement and Sunscreens offers a variety of products, Uptegrove is particularly pleased that Kudzu enables him to list the company in a number of categories.
“Being able to add additional product categories on Kudzu means we increase our ability to reach more ready-to-buy consumers at the very moment they are shopping for what we offer,” Uptegrove said. “We find that we get much higher quality leads from Kudzu than from competitive sites and that they are also more geographically desirable, since I suppose Kudzu users are spending more time choosing companies that are particularly good fits for them. As a result, we go on fewer wild goose chases. This saves us an incredible amount of time and money.”