RRB Business Services is a group of companies that provide clients with accounting, auditing, tax planning and compliance, and advisory services. Steve Rothschild, a partner at RRB, discovered Kudzu through a leads group to which he belongs and considered advertising on Kudzu a no-brainer.
“I believe in utilizing systems as a basic management tool for leads generation," Rothschild explained. “Kudzu enables me to reach highly qualified prospects who have an immediate need for RRB services, with no upfront effort on my part once my online presences is secured. I can then focus on converting these prime prospects to clients.”
This strategy has proven to be successful for RRB Business Services. “For our investment of $1400, we obtained over $10,000 in business closed, with another several thousand still in the wings,” Rothschild explained. He added that these numbers are just a hint at the total value of each new client attained through Kudzu, since clients with RRB are typically repeat buyers with a lifecycle of about five years.
“We now attain a majority of our new business through Kudzu,” said Rothschild. “And since my clients look to us for business advice, I never fail to mention Kudzu for their advertising needs as well. Kudzu is a very quick way to successfully attain new customers for most businesses.”